This past Wednesday I was asked to teach my marketing know-how to a class of naturopathic physician students at the Southwest College of Naturopathic Medicine and Health Sciences.
Dr. Audette requested me to speak for her class of 30 students and I was happy to volunteer.
I decided the best lecture for the class would relate to message to market match and the secret marketing triangle. We discussed and engaged learning from the students as I enjoy making all classrooms actively involved in the subject matter. There was no yawning or sleeping during my lecture.
We address messages, markets, mediums and timing. The students participated fairly well. I could see they were not comfortable with the marketing world. But I assured them that there was no way to avoid it if they wanted to have a healthy business. “First you are marketers, then physicians”, I said at the end of the class. “Don’t forget this rule or your patients will have a very tough time finding that you even exist.”
If you’d like for me to teach marketing to your class or group. Let me know.
Yours in business support,
Christine Marek/ p. 480.491.9951